Actually if its like Game of Thrones Season 1 & 2 it should be good for digital copy & the ultraviolet can be redeemed twice, once on Vudu which I'd like to request & once on Flixster. So you might be able to give it to 3 different people.
And I gave out Game of Thrones season 2 twice, to one person each time.
Whoever I pick for True Blood will get dibs on whatever version they want. I'll pick a second name after that to see if anyone else can claim anything. I'm sure I'll be able to come down with a second code from my brother too.