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Why Superman Needs His Red Shorts Back

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User avatar

Arion

Twenty-Something

Postby Arion » Sun Oct 21, 2012 4:42 pm

The Nacireman wrote:

Heck, I haven't seen a single thing yet in Walmart with NuSupes on it. No toys, no t-shirts, nothing.


There can be only one explanation: Walmart does not approve of DC's current continuity.
User avatar

Juan Cena

DANG!

Postby Juan Cena » Sun Oct 21, 2012 4:44 pm

Arion wrote:
There can be only one explanation: Walmart does not approve of DC's current continuity.


Haven't seen any Nu52 stuff in Target either.
User avatar

Arion

Twenty-Something

Postby Arion » Sun Oct 21, 2012 4:58 pm

The Nacireman wrote:
Haven't seen any Nu52 stuff in Target either.


It all fits with my theory, I'd say.
User avatar

Juan Cena

DANG!

Postby Juan Cena » Sun Oct 21, 2012 5:00 pm

Arion wrote:
It all fits with my theory, I'd say.


It's pretty dumb that a year after the Nu52 launch, I still haven't seen any merchandise with any Nu52 characters on them.
User avatar

holtom2000

dINGO

Postby holtom2000 » Sun Oct 21, 2012 11:36 pm

Not really. There are iconic looks for these characters. Like my kid. She prefers classic to Jim lee. She's 9 and watches jlu. She watches super friends. She doesn't read johns.
User avatar

Juan Cena

DANG!

Postby Juan Cena » Sun Oct 21, 2012 11:54 pm

holtom2000 wrote:Not really. There are iconic looks for these characters. Like my kid. She prefers classic to Jim lee. She's 9 and watches jlu. She watches super friends. She doesn't read johns.


Is that because she's never read the new version? Does she know it exists?

If not, it just goes to show how big a failure it is that DC hasn't done enough to push the Nu52 as its primary product right now. Where's the Nu52-based animated shows? Or toys?

DC market strategy still focused on Old Supes. It's like Ford trying to promote its 2013 line, but was using old Pinto and Edsel models instead of the 2013 Focus.
User avatar

holtom2000

dINGO

Postby holtom2000 » Mon Oct 22, 2012 8:20 am

I showed her pictures of the new ww (her fav) and superman and she prefers the classic looks. The general population would probably say the same thing. They only know the iconic looks, not what Jim lee drew. And we all know even the best comic only reaches a few thousand. I just think dc Will not be able to replace the iconic looks in people's minds. Plus the iconic looks are better
User avatar

Juan Cena

DANG!

Postby Juan Cena » Mon Oct 22, 2012 9:31 am

holtom2000 wrote:I showed her pictures of the new ww (her fav) and superman and she prefers the classic looks. The general population would probably say the same thing. They only know the iconic looks, not what Jim lee drew. And we all know even the best comic only reaches a few thousand. I just think dc Will not be able to replace the iconic looks in people's minds. Plus the iconic looks are better


Then the New52 has failed. because DC has not made the effort to make the Nu52 Supes the version that comes to the public's mind. Why no NuSupes toys or notebooks or t-shirts in Walmart?
User avatar

holtom2000

dINGO

Postby holtom2000 » Mon Oct 22, 2012 9:34 am

I'm betting they market tested stuff and classic look won out
User avatar

Herald

Hopscotch

Postby Herald » Mon Oct 22, 2012 12:39 pm

holtom2000 wrote:I'm betting they market tested stuff and classic look won out


Now if only Dan and the Gang would gain a few brain cells and take the hint.

ATTENTION, DAN DIDIO, GEOFF JOHNS, JIM LEE, ET AL:

ONLY A SMALL NUMBER OF SHEEP-LIKE FANBOYS ACCEPT YOUR REDESIGNED "NEW 52!" CRAP.
MAKE THE CHARACTERS RECOGNIZABLE AGAIN.
THAT IS ALL.
User avatar

IvCNuB4

Staff Writer

Postby IvCNuB4 » Mon Oct 22, 2012 3:57 pm

Does Nacireman own stock in WalMart ? :lol:
User avatar

Juan Cena

DANG!

Postby Juan Cena » Mon Oct 22, 2012 5:50 pm

holtom2000 wrote:I'm betting they market tested stuff and classic look won out


And who's "they" DC? The toy makers? The apparel makers?

If DC actually market tested NuSupes vs. Classic. and the classic look won out, they wouldn't have gone with the new look in the first fraking place. It would have been dumb as $#!t to do otherwise.
User avatar

Herald

Hopscotch

Postby Herald » Mon Oct 22, 2012 5:52 pm

The Nacireman wrote:
And who's "they" DC? The toy makers? The apparel makers?

If DC actually market tested NuSupes vs. Classic. and the classic look won out, they wouldn't have gone with the new look in the first fraking place. It would have been dumb as $#!t to do otherwise.


Dan and the Gang are MORE than dumb enough to do otherwise.
Apparently, you forgot who runs DC nowadays.
User avatar

Juan Cena

DANG!

Postby Juan Cena » Mon Oct 22, 2012 5:58 pm

IvCNuB4 wrote:Does Nacireman own stock in WalMart ? :lol:


No. I've got a RL friend that works there, but that's it.

Walmart is the big name in retail. Of course I'm gonna use that as my prime example.

You know other places where I haven't see any Nu52-based stuff (which does sell/has sold DC or Marvel licensed merchandise?)

Old Navy
Target
Kohl's
Macy's
Aeropostale
H&M
JC Penny's
Toys R' Us Express

You would think DC would be trying to push the Nu52 versions of Superman, Batman, Wonder Woman, etc. as the prime versions the company more in the marketplace.
User avatar

Juan Cena

DANG!

Postby Juan Cena » Mon Oct 22, 2012 6:00 pm

Herald wrote:
Dan and the Gang are MORE than dumb enough to do otherwise.
Apparently, you forgot who runs DC nowadays.


That actually may be open to debate who's running the show at DC right now.

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