GLX talks with Stefan Storm of The Sound of Arrows.
Widescreen pop act The Sound of Arrows is set to release their debut album Voyage, which features such tracks as Magic and Nova, on November 7th, 2011. I had a chance to speak with member Stefan Storm about the group's upcoming release.
GLX: How did you two come together?
Stefan Storm: We met in our early teens in our small Swedish hometown Gävle. Our mutual love for film, synthesizers brought us together.
GLX: What's the story behind the name of your group?
Storm: Basically it was just us liking the aesthetics of those letters together and that when I doodle I always end up doing arrows. Also, an arrow represtens a forward movement.
GLX: In the past, you've released the Danger EP and the M.A.G.I.C. EP. Considering that Voyage is your first album, what challenges did you face in creating it?
Storm: It took us a long time to find a sound and a expression that we felt happy with. Also, a lot of things happened to us in a short space of time and it's been a process to adapt to the new horizons presented. Putting two total perfectionists together will result in things taking a lot of time and a lot of fretting about stuff. Plus, our analog synths kept going out of tune all the time, takes time to pitch multiple oscillators!
GLX: Into the Clouds and M.A.G.I.C are two tracks that've been previously released. What led to the decision to put them on Voyage?
Storm: Into the Clouds was the starting point for us with the album. It was the first time we had created something we were 100% happy with. If it wasn't due to that track the album would prob have sounded very different. It was a call to arms and a statement. Magic stuck around since people really seemed to like that song and would feel disappointed had it not been on the album. We had to change to production for it tho, to make it fit in with the rest of the tracks.
GLX: Most of the time, your tracks tend to be upbeat. Emotionally, what will the songs on Voyage be like?
Storm: Everyone interprets our songs differently. To us, every track has a certain melancholy to them. We like to see our album as anthemic, uplifting melancholy. The whole album is seeped in nostalgia and to us there's always a hint of sadness in being nostalgic. Magic is, believe it or not, actually written about fatalism. Knowing that something will at some point end makes you appreciate it more. Life is short and one can find a strange comfort in knowing that.
GLX: Recently, the two of you produced the Queen of Hearts track called Shoot the Bullet. What attracted you two to co-producing the track?
Storm: That came out of me and Oskar jamming with our minimoog and Liz liking the track. Simple as that. Is probably the simplest track we've ever done.
GLX: Which artists have been blowing your mind lately?
Storm: I honestly believe that the two best acts around today are Swedish and friends of ours. Niki and the Dove and Icona pop. Both have such a great, twisted take on pop. Can't wait to hear both their albums! Listen to Under the Bridges and Top Rated respectively and you'll know that I mean. Masterpieces!
GLX: What other projects do you have in the works that you can mention here?
Storm: We've got lots of things lined up but one should never jinx future projects by talking about them way too early. The future is ours for the taking!
Voyage drops on November 7th, 2011.
Written or Contributed by: GLX