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DC Tops July Sales According To Diamond

Written by IvCNuB4 on Saturday, August 04 2012 and posted in News with Benefits
DC Tops July Sales According To Diamond

DC's Senior Vice President of Sales Bob Wayne and Vice President of Marketing John Cunningham were happy to point out the success its company continues to experience since it reboot last year.

Source: Newsarama

As scattered pockets of bewildered Marvel-zombies huddled together in support groups, wiping tears from each others eyes, and awaited their turn for Grief Counseling they came to the stunning realization that they really are not the non-delusional demographic of "comic fans and movie-goers World-wide".

Meanwwhile, DC fans, stock-holders and just about 99.9995% of the rational-minded  population of Earth celebrated the "yeah, we all knew this along" news about DC's richly deserved July sales figures.


The tremendous success of the Batman: Earth One hardcover original graphic novel by Geoff Johns and Gary Frank certainly exceeded even our expectations, being it's No. 1 through the Diamond side, and it's also No. 1 in the category on the book trade side. So it has just been an outstanding performance for that particular book.


In addition,  they did call the New 52 initiative:

 a "game-changer," and indicated the company's sales level was at the "up side" of what they had predicted.


DC had a 32.71 percent retail share to Marvel Comics' 31.96 percent, and a 36.55 percent unit share to Marvel's 35.45 percent.


Any month where we're the No. 1 publisher in units and the No. 1 publishers in dollars through Diamond, we're really kind of happy about that.



Top 10 books

1.) The Walking Dead #100 

2.) Avengers Vs. X-Men #7

3.) Avengers Vs. X-Men #8

4.) Batman #11

5.) Justice League #11

6.) Before Watchmen: Ozymandias #1

7.) AVX Vs. #4

8.) Detective Comics #11

9.) Green Lantern #11

10.) Action Comics #11


For additional statistics and sales figures, please visit  Diamond Comics Distributors.


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About the Author - IvCNuB4

IvCNuB4 likes to maintain an air of mystery by never publicly revealing his true name unless you are one of the four lucky Outhouse posters he has PM'd it to. A life-long Chicago native, he was introduced to comics by his older brother's vast collection of Silver Age issues. When he is not at his day job as an IT geek or making the most of Chicago's three months of incredible summer, he can found spending way too much time with his very large, very loud Italian family. You will never find him on the likes of Facebook or Twitter as he scoffs at the necessity of most forms of social media.

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