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Target And WB Team-Up For Justice League Summer Collection

Target And WB  Team-Up For Justice League Summer Collection

Target will offer DC summer items beginning May 19



Source: DC Blog Press Release

DC Comics posted this press release on their website:

In a first-of-its-kind partnership, Target® Corp.  and Warner Bros. Consumer Products, in partnership with DC Entertainment, have teamed up to introduce an extensive summer collection of exclusive Justice League merchandise. The summer collection was inspired by “DC Comics – The New 52” comic book character designs and holds surprises for fans young and old. Featuring the full lineup of DC Comics’ iconic Justice League Super Heroes – Aquaman, Batman, Cyborg, The Flash, Green Lantern, Superman and Wonder Woman – the summer collection will launch at all U.S. Target stores and on Target.com beginning May 19.
 
The summer collection was co-created by the Target and Warner Bros. Consumer Products design teams and features contemporary and nostalgic, vintage-inspired graphics and designs. With more than 50 summer products available exclusively at Target, guests will see the collection come to life in home, stationery, sporting goods, and lawn and garden. Some of the more unexpected items include melamine dinnerware that features a purple and pink-clad Wonder Woman; an apron that transforms the cook into Batman; sand toys that will help beach-goers create Gotham City; and children’s Batman, Wonder Woman and The Flash beach towels that double as capes.
 
“We know Target’s guests love discovering unique merchandise, and this collection delivers the unexpected with a dash of great design. Fans of all ages are sure to love these one-of-a-kind summer items,” said Greg Van Bellinger, director of product design and development, Target.
 
“DC Comics’ Justice League characters are a powerful assemblage of the most recognizable Super Heroes in the history of comic books. We are incredibly excited to offer fans of all ages a unique collection and collaboration that pairs the heroics of the Justice League characters with the product design and marketing super powers of Target,” said Brad Globe, president of Warner Bros. Consumer Products.
 
In addition to the exclusive summer collection, Target will be part of a broader partnership with Warner Bros. Consumer Products that will offer more traditional Justice League licensed products. The broader partnership will span more than 20 categories including home, stationery, toys, apparel and accessories. All Justice League licensed products will range from $1 for Justice League temporary tattoos to $59.99 for a Justice League Rocker Chair. Target will also offer Justice League Halloween costumes for kids later this year.
 
With the release of “Justice League #1” in 2011, DC Entertainment officially kicked off “DC Comics – The New 52” as part of a re-launch of their entire comic book line of 52 new number one issues. “DC Comics – The New 52” Super Heroes are presented in a more contemporary way, including new costumes, characters and storylines.

 
 
Batman and Wonder Woman snack caps





 
 
 
 
Batman cool drink holder
 
 
 

Watering cans
 
 
Batman camp chair
 
 
 
 
 
Wonder Woman camp chair





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About the Author - IvCNuB4


IvCNuB4, which translates into “Grown man riding a unicorn,”is a cool cat.  Not much else is known about him except that he loves scooping Jude Terror and the rest of the staff secretly believes that he is the funny one.

 

 

 


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