Lucky attendees to the commencement ceremony of San Diego Comic Con's Preview Night last night were thrilled to witness a speech by Comic Con International founder and CEO Frederick T. International announcing the convention's plans to slowly expand its dedicated news coverage to "two, maybe three weeks before the convention starts" by next year's event, and even further beyond that. International cited comic book news sites willingness to tag all of their articles with variations of "Comic Con" before the headline as early as last Saturday, over 40% earlier than Comic Con 2012, regardless of whether the stories being reported really had anything to do with the convention at all.
"Articles with Comic Con tags net, on average, 15% more hits than articles without Comic Con tags," explained Gus Sterlingham, lead Joseph Gordon Levitt reporter at popular comic book media outlet Comicbooks.net. "If you can get a reference to Walking Dead in there, that's another 12% you can count on, 17% if it's about Daryl. Guardians of the Galaxy rumors add up to 8%, and if those rumors involve a professional wrestler, you're talking 25% easy. Eeeaaasssy."
"What were we talking about again?" Sterlingham paused to gather his thoughts. "Oh yeah, so if Comic Con International wants us to brand our articles Comic Con earlier, I say, 'why not?' What could possibly go wrong?"
"Everything!" said Professor of Geek Economics at the Joe Kubert School, Dr. Thaddeus Puffinbottoms ,when we asked him his opinion. "What you're talking about doing is creating a unique hit bubble. It's unsustainable. It will lead to disaster."
Frederick International's speech last night offered no evidence that he was concerned with such warnings. The convention despot held the crowd in the palm of his hand as he declared intentions to eventually have Comic Con coverage run nonstop all year long, dwarfing all other news, dominating the blogoshpere, and conditioning readers to reflexively mistrust any news that isn't associated with San Diego.
"I believe that this convention should commit itself to achieving the goal, before this decade is out, of landing a man on the moon and returning him safely to earth!!!" he finished to wild cheers and applause as several fifty foot tall banners with the CCI logo inside a clenched fist dropped from the ceiling behind him.
So, we're off to a great start this year! Stay tuned to The Outhouse for dozens of articles with headlines like 'SDCCI2013: Rumor - Daryl from the Walking Dead Will Only Play Rocket Raccoon in Guardians of the Galaxy if John Cena Will Play Drax!' over the next four days, and if you're not already, follow us on Twitter, Facebook, or Tumblr so you can best direct your unique hits our way.