After Microsoft launched the XBox One, fans quickly saddled the new console with the nickname: Xbone. Microsoft may not like the name, but they have decided to acquire the domain to keep it out of the hands of anyone that might want to take the snarky joke to the next level.
I myself find it hard to believe anyone would create a site just to make fun of a corporations stupid decisions. I mean, all that would do is rile up the apologists for that company, those that are loyal despite the fact a company doesn't give two shits about them. People that think you support everything a company does, good or bad, instead of actually trying to get them to improve. These are probably the same folks that think every kid playing a sport deserves a trophy instead of just the winners.
Take note "fans," the reason XBox changed their poor policies for the XBox One isn't because of your blind support, but because of all the complaining that upset you after E3. If you think the changes Microsoft has made to their console are good, thank those fans that came up with snarky nicknames like XBone.
Major Nelson (Larry Hryb, Director of Programming for XBox Live), an authority on disrespecting people if you've ever seen him in an interview that asks real questions, takes issue with the nickname. Taking his complaints to the forums at NeoGAF earlier in the week.
I don't like it...it disrespects the teams that have put in thousands of hours (already) into the development of the product. Sure, it's cheeky but I don't care for it myself.
Sure, he was answering a question that people should know the answer to, but he also seems to miss the point. "Major," I'm fairly certain when kids called me butterball in my youth it wasn't to compliment me because I enjoyed the brand of turkey. XBone was meant as a jab, it was meant to disrespect due the decisions your team made on developing the console. You know, all those decisions you have changed between E3 and today?
It's a smart move for Microsoft to buy up the domains and get them off the market, as it was a smart move for them to make changes to the console before launch. I think fans need to take a step back when they start worrying about what others say about a company they don't work for though. You know who doesn't say anything, good or bad, about a product? People that don't care. That's a bigger problem for a company or product than having consumers complain.