Marvel showed a teaser video at their Cup O' Joe panel today about a new touring live event in conjunction with Feld Entertainment, the parent company of the Ringling Bros. and Barnum and Bailey Circus. The companies are a perfect match because both reportedly believe there's a sucker born every minute. The event is being billed as an alternative to Marvel's Broadway musical, Spider-Man: Turn Off The Dark, which has suffered from numerous horrific accidents since it opened in 2010.
"We thought we should have a live action show that was less dangerous than the Spider-Man musical," said Marvel head honcho Joe Quesada, "so we decided to team with Ringling Bros. to have actors dressed as superheroes walk on tightropes without nets, stick their heads in the mouths of lions, get fired out of canons, and ride unicycles in a ring with angry bears."
Starting in July of 2014, the show will embark on an 85 city tour of North American before going global. The show will feature pyrotechnics, martial arts, aerial acrobatics, and most attractively, no music by pretentious 80s rock stars.
"I feel so much safer doing this," said Spider-Man: Turn Off The Dark actor Justin Matthew Sargent as he juggled flaming swords while dodging swipes from an enraged brown bear during an early rehearsal.
"RRRAAAAAAWWWRRRRRR!," added the bear as it attempted to disembowel Sargent.
The LA Times has the teaser video for the show, as well as some details on the cast, if you care about that stuff. We can't embed it because unique hits.
Find out more about Marvel Universe Live at their website.
UPDATE: Here's a press release we just recieved with more info:
FELD ENTERTAINMENT AND MARVEL ENTERTAINMENT UNVEIL EXCLUSIVE NEW DETAILS ON MARVEL UNIVERSE LIVE! - THE ULTIMATE MARVEL ARENA SPECTACULAR - AT NEW YORK COMIC-CON
Explosive Trailer, Official Show Logo and Creative Team Revealed for Next Summer’s Must-See Marvel Live Action Event
New York, NY – October 12, 2013– Today at New York Comic-Con, Juliette Feld, executive vice president and producer with Feld Entertainment, unveiled the first sneak peek of next year’s groundbreaking arena spectacular: Marvel Universe LIVE!, produced by Feld Entertainment. During Marvel’s signature “Cup O’ Joe” panel, Marvel’s chief creative officer Joe Quesada introduced Ms. Feld for a surprise presentation about this highly anticipated Marvel live action arena event. Ms. Feld premiered the show’s first teaser trailer, providing a tantalizing taste of the cavalcade of Super Heroes to be featured and insight into the original story, and then revealed the official Marvel Universe LIVE! logo. In conjunction with the Comic-Con appearance, Feld Entertainment also introduced the creative team tasked with developing this monumental live entertainment Marvel experience.
“For Marvel Universe LIVE!, we have assembled an accomplished creative team to develop these characters in a truly authentic production for the millions of Marvel fans around the world,” said Juliette Feld. “This touring event will be the most technically advanced live show to date, and will bring the Marvel Universe and its bigger-than-life Super Heroes and Super Villains to life before a live audience for the first time.”
Marvel’s chief creative officer Joe Quesada added, “Marvel Universe LIVE! is going to blow people’s minds. I have personally been involved and collaborating with the unmatched talent and expertise of the Feld team. The way in which they will be bringing the Marvel Universe to life is truly mesmerizing and there is no doubt in my mind it will be a can’t miss event for Marvel fans of all ages. I am excited to have the opportunity to share the show’s vision first with our die-hard fans at New York Comic Con.”
Producers Kenneth Feld and Juliette Feld have tapped an award-winning creative team for next year’s preeminent live event. Two-time Emmy award-winner Shanda Sawyer (“Rock ‘N Reality Special,” Ringling Bros. and Barnum & Bailey®) will serve as director, and is joined by brother and sister writing duo Adam Wilson (“What’s Important is Feeling: Stories,” “Flatscreen: A novel”) and Melanie Wilson LaBracio. Andy Armstrong, stunt coordinator for the 2011 blockbuster film “Marvel’s Thor,” functions as action and stunt coordinator, while television and live show veteran Joe Stewart (“The Tonight Show with Conan O’Brien,” “The Magic of David Copperfield”) will lead set design. The vision for the Marvel Universe LIVE! costume design will be guided by Cynthia Nordstrom, whose projects have included Ringling Bros. and Barnum & Bailey and several off-Broadway productions. Norm Schwab (Imagine Dragons ‘Night Moves’ Tour, Kid Rock ‘Best Night Ever’ Tour), lighting designer, and Bob Bonniol (Blue Man Group at Universal Orlando, Electric Zoo NYC), video content and system designer, round out the team.
Marvel Universe LIVE! will bring Marvel’s most iconic heroes and fearsome villains to life like never before during a live-action arena spectacular that will tour 85 North American cities in its first two years. Officially kicking off in July 2014, Marvel Universe LIVE! will redefine the live show experience by integrating a Marvel character driven story with state-of-the-art special effects, pyrotechnics, aerial stunts, martial arts and countless other show elements.
Access embeddable videos of Feld Entertainment’s Marvel Universe LIVE! Comic-Con reveals and an image of the official show logo at www.MarvelUniverseLive.com.
Keep up to date on all the exciting developments of Marvel Universe LIVE! through the show’s vast array of social channels:
Facebook -- www.facebook.com/MarvelOnTour
Twitter -- @MarvelOnTour
@Juliette Feld (show’s producer twitter feed)
YouTube -- www.youtube.com/MarvelOnTour
Google+: -- http://gplus.to/MarvelOnTour
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