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Comics Sales Dip in November; Industry Panics

Written by Jude Terror on Friday, December 13 2013 and posted in News with Benefits

Comics Sales Dip in November; Industry Panics

Sales in November were down 18% from the previous month and 1% from November of last year! AAIIIIEEEEE!


Source: Diamond

The comic book industry was sent into a panic this week as Diamond Comics Distributors released their monthly sales statistics, indicating that comic book sales had dropped 18.8% from October, and 1.2% from November of 2012. Citing impending doom, beleaguered comic book publishers struggled to cope with the devastating loss.

"Whyyyy?!" cried a sobbing Dan Didio from his penthouse office at DC Comics headquarters. "Whhhyyyyyyyyyyyy?!"

Come on Dan, it's not that bad. A 1% sales drop isn't that bad. We're sure things will pick back up in December.

"Sales drop?!" Didio stood up from his chair. "I was upset that my fantasy football team didn't make the playoffs! Why did I draft Colin Kaepernick?! Why?!"

"But this sales thing is pretty bad too," Didio continued. "Maybe we should look into producing engaging comic books with consistent quality by talented creators allowed to do what they do best without constant editorial interference and ridiculous marketing gimmicks..."

"Bwahahahahahaha!" he added, tears streaming down his face.

The scene was just as grim at the headquarters of Marvel Comics.

"Yeah, yeah, that's too bad," said Chief Creative Officer Joe Quesada. "Hey, what do you think of this picture of me in USA Today? Do my double chins look fat? I think they captured my good side."

What about the falling comic book sales?

"Terrible. Just terrible," he remarked, looking very concerned. "Ooh, do you think Colbert will have me back on again?"

The Outhouse also consulted with an expert on the industry.

"Clearly, the industry is not going to recover from this blow," explained Professor Thaddeus T. Puffinbottoms, Dean of Comic Book Economics at the prestigious University of Phoenix. "It's over. Kaput. It's dead, Jim."

Puffinbottoms put his middle and index fingers up to his temple in the shape of a gun and mimmicked pulling the trigger. "I expect that things will fall apart pretty quickly from here, with all of the major publishers out of business by the end of the year."

Puffinbottoms then walked over to his open window, stepped out onto the ledge, and jumped off.

"Ow," Puffinbottoms said as he landed in a sticker bush outside his first floor window.

Here's the official release with charts from Diamond:

 

Diamond Announces Top Products for November 2013

(BALTIMORE, MD) — (December 13, 2013) — The Riddler plunges Gotham City into a blackout as Scott Snyder and Greg Capullo's "Zero Year" continued in Batman #25 from DC Entertainment, the best-selling comic book to specialty retailers in November 2013, according to information provided by Diamond Comic Distributors, the world's largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was November's top publisher, edging DC Entertainment 29.97% to 29.24% in Dollar Share and 33.65% to 31.90% in Unit Share. Both publishers had major launches in November – Harley Quinn #0 for DC Entertainment, Amazing X-Men #1 for Marvel Comics – that landed in the month's top ten comics.

Comics sales in November, a four week month, declined by nearly 19% over October, a five week month. On the year, comics sales are up 11% over 2012 and graphic novels are up over 5% in the comic book specialty market.

The conflict between the survivors' groups grows as Rick, Ezekial, Gregory, and Negan prepare for war in Robert Kirkman and Charlie Adlard's The Walking Dead Volume 19: March to War, the latest volume of the best-selling zombie series from Image Comics and November's best-selling graphic novel. Also notable in November were two original graphic novels -- DC Entertainment's original graphic novel, Fairest in All the Land ranked #3 and Dark Horse Comics' The Fifth Beatle: The Brian Epstein Story at #37.

Penguin Books celebrated Doctor Who's golden anniversary with November's release of Doctor Who: The Essential Guide to 50 Years of Doctor Who, November's best-selling book in the comic book specialty market. Also in the top ten, continuing its year-long run, was Dark Horse Comics' Legend of Zelda: Hyrule Historia, at #4.

Seven of comics' greatest heroes and villains, including Batman, The Flash, The Joker, and Black Manta, come together in the DC Comics: The New 52 Super-Heroes Vs. Super-Villains Action Figure Pack from DC Collectibles, the best-selling toy product to specialty market retailers in November.

The world of HeroClix gaming expanded in November with the Marvel HeroClix: The Invincible Iron Man Booster Brick from WizKids/NECA, the month's best-selling games product.

Among other major publishers, IDW Publishing's My Little Pony: Friendship Is Magic #13, based on the fan-favorite animated series, was the publisher's top comic book at #56.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 29.97%
DC COMICS 29.24%
IMAGE COMICS 8.67%
IDW PUBLISHING 6.68%
DARK HORSE COMICS 6.11%
DYNAMITE ENTERTAINMENT 3.20%
BOOM! STUDIOS 1.90%
EAGLEMOSS PUBLICATIONS LTD 1.86%
VALIANT ENTERTAINMENT 1.58%
VIZ MEDIA 1.19%
OTHER NON-TOP 10 9.59%
 
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 33.65%
DC COMICS 31.90%
IMAGE COMICS 9.77%
IDW PUBLISHING 6.26%
DARK HORSE COMICS 4.91%
DYNAMITE ENTERTAINMENT 3.00%
BOOM! STUDIOS 1.92%
VALIANT ENTERTAINMENT 1.74%
AVATAR PRESS INC 0.91%
ARCHIE COMIC PUBLICATIONS 0.81%
OTHER NON-TOP 10 5.13%

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
DC ENTERTAINMENT 85 29 1 115
MARVEL COMICS 74 34 0 108
IDW PUBLISHING 46 31 0 77
DARK HORSE COMICS 37 31 0 68
IMAGE COMICS 42 14 0 56
DYNAMITE ENTERTAINMENT 30 18 0 48
VIZ MEDIA 0 25 0 25
BOOM! STUDIOS 20 3 0 23
VALIANT ENTERTAINMENT 8 2 0 10
EAGLEMOSS COLLECTIONS 0 0 9 9
OTHER NON-TOP 10 64 116 16 196

COMPARATIVE SALES STATISTICS

  DOLLARS UNITS
NOVEMBER 2013 VS. OCTOBER 2013
COMICS -18.80% -18.95%
GRAPHIC NOVELS -9.72% -14.98%
TOTAL COMICS/GN -16.07% -18.65%
NOVEMBER 2013 VS. NOVEMBER 2012
COMICS -1.21% -8.43%
GRAPHIC NOVELS 14.59% 11.44%
TOTAL COMICS/GN 3.39% -7.12%
YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012
COMICS 11.09% 7.69%
GRAPHIC NOVELS 5.55% 3.92%
TOTAL COMICS/GN 9.33% 7.39%

TOP 10 COMIC BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 BATMAN #25 $4.99 SEP130143-M DC
2 HARLEY QUINN #0 $2.99 SEP130227-M DC
3 AMAZING X-MEN #1 $3.99 SEP130740-M MAR
4 SUPERMAN UNCHAINED #4 $3.99 AUG130213-M DC
5 FOREVER EVIL #3 $3.99 SEP130164-M DC
6 INFINITY #6 $5.99 SEP130661-M MAR
7 ALL-NEW X-MEN #18 $3.99 SEP130749-M MAR
8 SUPERIOR SPIDER-MAN #22 $3.99 SEP130697-M MAR
9 BATMAN/SUPERMAN #5 $3.99 SEP130223-M DC
10 SUPERIOR SPIDER-MAN #21 $3.99 SEP130696 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 THE WALKING DEAD VOL. 19: MARCH TO WAR TP $14.99 SEP130566 IMA
2 YU-GI-OH! 5DS VOLUME 5 GN $9.99 SEP131376 VIZ
3 FAIREST IN ALL THE LAND HC (MR) $22.99 JUL130257 DC
4 BATMAN: NIGHT OF THE OWLS TP (N52) $19.99 AUG130291 DC
5 THE MANHATTAN PROJECTS VOLUME 3 TP $14.99 MAY130427 IMA
6 INJUSTICE: GODS AMONG US VOLUME 1 HC $19.99 JUL130242 DC
7 NOWHERE MEN VOLUME 1: FATES WORSE THAN DEATH TP $9.99 MAY130486 IMA
8 BATMAN IN DETECTIVE COMICS VOL. 2: SCARE TACTICS (N52) $16.99 AUG130290 DC
9 S.H.I.E.L.D. ORIGINS TP $7.99 SEP130732 MAR
10 HAWKEYE VOLUME 1 HC $34.99 JUN130677 MAR

TOP 10 BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 DOCTOR WHO: THE ESSENTIAL GUIDE TO 50 YEARS OF DOCTOR WHO $20.00 JUL131467 PEN
2 DC SUPER HEROES: BATMAN: HARLEY QUINN'S SHOCKING SURPRISE TP $4.95 AUG131589 CAP
3 STAR TREK: LIGHT UP STARSHIP ENTERPRISE KIT $12.95 JUL131508 RUN
4 LEGEND OF ZELDA: HYRULE HISTORIA HC $34.99 SEP120055 DAR
5 STAR WARS: DEATH STAR OWNERS TECHNICAL MANUAL $30.00 SEP131510 RAN
6 SPECTRUM VOLUME 20 TP $35.00 AUG131579 PUB
7 THE SHADOW DOUBLE NOVEL VOLUME 78 $14.95 SEP131509 SAN
8 DOCTOR WHO OFFICIAL ANNUAL 2014 $12.99 MAR131467 PEN
9 THE ART OF SEAN PHILLIPS HC (MR) $39.99 JUL130989 DE
10 DC SUPER HEROES: BATMAN: BAT MITE'S BIG BLUNDER TP $4.95 JUL131458 CAP

TOP 10 TOYS

RANK DESCRIPTION ITEM CODE VENDOR
1 DC COMICS: THE NEW 52 SUPER HEROES VS. SUPER VILLAINS 7-PACK JUN130321 DC
2 MICHAEL JORDAN: REAL MASTERPIECE #23 "ROAD UNIFORM" FIGURE MAR138258 ENT
3 SUPERMAN/WONDER WOMAN: THE KISS STATUE MAY130269 DC
4 BATMAN BLACK & WHITE: THE JOKER STATUE BY GREG CAPULLO MAY130280 DC
5 MARVEL SELECT: CLASSIC THOR ACTION FIGURE JUL138075 DST
6 MARVEL SELECT: THOR: THE DARK WORLD: THOR ACTION FIGURE MAY131784 DST
7 BATMAN BLACK & WHITE: BATMAN STATUE BY GREG CAPULLO MAY130281 DC
8 BATMAN: ARKHAM ORIGINS SERIES 1: THE JOKER ACTION FIGURE JUL130282 DC
9 JUSTICE LEAGUE: WE CAN BE HEROES 7-PACK BOX SET AUG120308 DC
10 BATMAN: ARKHAM ORIGINS SERIES 1: BATMAN ACTION FIGURE JUN130307 DC

TOP 10 GAMES

RANK DESCRIPTION ITEM CODE VENDOR
1 MARVEL HEROCLIX: INVINCIBLE IRON MAN BOOSTER BRICK SEP132436 NEC
2 RISK: THE WALKING DEAD SURVIVAL EDITION OCT128267 USA
3 MONOPOLY: THE WALKING DEAD SURVIVAL EDITION OCT128266 USA
4 GAME OF THRONES: WESTEROS 4D CITYSCAPE PUZZLE AUG132098 4D
5 MARVEL HEROCLIX:AVX: AVENGERS STARTER SET AUG138092 NEC
6 MARVEL HEROCLIX: AVX: X-MEN STARTER SET AUG138093 NEC
7 MARVEL HEROCLIX: INVINCIBLE IRON MAN BOOSTER PACKS SEP132435 NEC
8 THE WALKING DEAD TV BOARD GAME: THE BEST DEFENSE MAR132230 CRY
9 DC HEROCLIX: BATMAN: ARKHAM ORIGINS BOOSTER PACKS JUL138429 NEC
10 FIREFLY BOARD GAME MAY132319 ALL
 

 








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About the Author - Jude Terror


Jude Terror is the Webmaster Supreme of The Outhouse and a sarcastic ace reporter dedicated to delivering irreverent comics and entertainment news to The Outhouse's dozens of loyal readers. Driven by a quest for vengeance, Jude Terror taught himself to program and joined The Outhouse. He instantly began working toward his goal of forcing the internet comics community to take itself less seriously and failing miserably.  Ironically, our webmaster, whose website skills know no end, has very little understanding of social networks or how they work.  Regardless, you can find him on Twitter, Facebook, and Tumblr, but would probably have the most luck just emailing him.

 


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