Vertigo Comics, the DC imprint that has faced a number of ill bodings and portents over the years, announced this week that they'd be doing away with covers on all their comics for the month of October. Instead of traditional covers on the front of their comics, Vertigo will publish the first page of the comic on seven of their covers, complete with multiple panels, word balloons and gutters. For instance, here's the "cover" to Coffin Hill #12:
While IGN, the website that broke the news with an EXCLUSIVE announcement, claimed that Vertigo was attempting to "defy" conventional comic publishing methods by skipping the cover all together, the Outhouse can EXCLUSIVELY speculate that DC has in fact severely cut Vertigo's budget, forcing the imprint to do away with covers all together. Cover art is often more expensive than normal comic art, and cover paper quality is often of a higher quality than that of interior paper. Couple that with the knowledge that DC would like nothing more than to see Vertigo go the way of "Legion of Super-Heroes" and disappear entirely, and it's clear that DC had slashed Vertigo's budget drastically.
The Outhouse's EXCLUSIVE theory is backed by a recent NYC craigslist ad with the title "WILL TRADE MEDIUM QUALITY COVER PAPER STOCK FOR BOOZE, CANCELLED DEATHSTROKE COMICS, OR MEDIOCRE CREATIVE RIGHTS CONTRACTS", as well as a rumor that several DC editors have begun to case various paper factories in order to rob them of any paper that could used as covers for future comics. "That's a ludicrous rumor," Vertigo editor Will Dennis told the Outhouse when asked about the rumor in the checkout line of a NYC department store. Dennis continued to deny the rumors before leaving with a several sets of panty hoses, ski masks, and fashionable black half-turtlenecks.
While it's unclear if Vertigo plans to continue this gimmick in future months, if successful we imagine that Vertigo will start selling comics that lacks paper all together. Be sure to look out for Vertigo's next gimmick: a paperless comic that's sold as a baggy of printer toner ink and a URL leading to where you can find the script to the comic. So bold. So defiant.
Vertigo's DEFY covers will be released in October.