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Marvel To "Create Chinese Heroes And Stories" For Chinese Market

Written by sdsichero on Wednesday, October 21 2015 and posted in News with Benefits

Marvel To

A certain presidential candidate would not be happy to hear that.


Source: REPORT: Marvel Plans to Create Characters for Chinese Market

While speaking at an event to promote the movie Ant-Man, and bolstered by its success in the Chinese market (earned $42 million in its opening weekend), Marvel's Manager of Licensed Publishing Jeffrey Reingold and VP of Animation Steve Wacker revealed plans to grow its offerings to that emerging market.

Reingold spoke about about this endeavor:

“We have felt the passion of Chinese fans. As long as there is a demand in the market, it is possible to add Chinese elements and culture to Marvel products and create Chinese heroes and stories”

 

Marvel also mentioned bringing their characters to the Chinese audience, though it is not clear in what form (more movies, comics, webtoons,etc).

It seems that Marvel is branching out a bit to the Asian markets. Last year Disney Korea created the Korean super hero White Fox for a series promotional Avengers webtoons. The character makes its way to the West this month! in the Contest of Champions comic. It's unknown if Chinese characters created for the Chinese market will also make it to our shores.

We already have a few Marvel Chinese characters, but none of them are front and center main characters in books. We'll see if any of these new characters take off.





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About the Author - sdsichero


Sdsichero is Asian and he likes anime. He should write more articles.

 

 

 

 

 


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