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Marvel Sweeps Top Ten, Doubles DC Market Share in October Sales

Written by Jude Terror on Friday, November 06 2015 and posted in News with Benefits

Marvel Sweeps Top Ten, Doubles DC Market Share in October Sales

Guess that not-a-reboot reboot went over pretty well with comic shops.

Source: Diamond

Proving that people are really interested in reading retailers are really interested in selling variant covers for Marvel's All-New All-Different Marvel not-a-reboot reboot, the publisher has utterly dominated the October sales charts, according to Diamond. Marvel crushed DC with more than double the unit share, 48% to 23%, and double the dollar share, 44% to 22%. In addition, the company took all ten of the top ten spots with their not-a-reboot and Star Wars comics.

However, what's good news for Marvel's bragging rights might not be great for the industry, and not just because a single company controlling most of the market share is likely to result in bland offerings and less innovation. Overall comics unit sales are down more than 12% from last year, despite all of the hullaballoo from Marvel's relaunch. In addition, the numbers for the newly launched titles are likely to fall drastically, as all nearly comics do after their initial launch; and when that happens, the numbers often drop to lower than they were before the relaunch.

But diminishing returns aside, it looks like Marvel's big reboot relaunch was a huge success, so expect lots of excitement from Axel Alonso in this week's Axel-in-Charge on CBR.

Here's the charts:




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About the Author - Jude Terror

Jude Terror is the Webmaster Supreme of The Outhouse and a sarcastic ace reporter dedicated to delivering irreverent comics and entertainment news to The Outhouse's dozens of loyal readers. Driven by a quest for vengeance, Jude Terror taught himself to program and joined The Outhouse. He instantly began working toward his goal of forcing the internet comics community to take itself less seriously and failing miserably. A certified trash eater ruining the pristine field of comics journalism with his sarcasm and goofiness, Jude Terror is secretly friendly and congenial, so if you've got a complaint, why not just bring it up to him instead of subtweeting like a jackass, jackass? You can find him on Twitter or try your luck with an email, but keep in mind that he is notoriously unreliable and may not get back to you right away. Unless you want to send him free stuff, in which case he'll get back to you immediately.

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