Though it's difficult to understand why anyone would want to trust their comics distribution with someone other than Diamond, IDW has apparently switched to Random House for getting their trade paperbacks into book stores. Of course, regular monthly comics, the bread and butter of the comics industry (AND DON'T LET ANYONE TELL YOU DIFFERENTLY OR THEY ARE IGNORANT AND DON'T KNOW HOW COMICS WORKS!!!), will continue to be distributed through Diamond. Of course, this isn't such a revolutionary move, as most companies have already ditched Diamond when it comes to getting their comics into the bookstore market. It's almost as if Diamond is terrible at reaching any customers but the existing established comics fanbase. Almost.
Here's a press release:
IDW Publishing, a subsidiary of IDW Media Holdings (OTC: IDWM), today announced a multi-year book sales and distribution partnership with Penguin Random House Publisher Services (PRHPS) exclusively for the trade bookstore market. The agreement takes effect April 2017.
Celebrated for its diverse catalog of licensed and creator-driven titles, IDW publishes some of the most successful titles in the industry, including: Hasbro's TRANSFORMERS, G.I. JOE, MY LITTLE PONY, and JEM AND THE HOLOGRAMS; Paramount/CBS's STAR TREK; Nickelodeon's TEENAGE MUTANT NINJA TURTLES; Twentieth Century Fox's THE X-FILES; Sony's GHOSTBUSTERS, DISNEY CLASSICS, Temple Street Productions' ORPHAN BLACK, and many more. In addition, from IDW's Top Shelf Productions imprint, the March trilogy is both a critical darling and commercial smash hit, currently holding the top three positions on the New York Times Bestseller List for five consecutive weeks. The award-winning trilogy of books is Congressman John Lewis' autobiographical account of the civil rights movement with co-writer Andrew Aydin and artist Nate Powell.
"We are thrilled to be partnering with IDW," said Jeff Abraham, President, Penguin Random House Publisher Services. "IDW has a fantastic reputation in the comics business, and we look forward to working with them to grow the sales of their impressive graphic-novel publishing program."
"Entering this new relationship with Penguin Random House is an exciting opportunity for us," said Ted Adams, CEO and Publisher, IDW Publishing. "Our mission as a publisher has always been to create quality content and get it out to as many readers as possible. With Penguin Random House working alongside us to achieve that goal, we think IDW is primed to increase sales and take our market share to the next level."
Diamond Comics Distributors will continue to sell and distribute graphic novels and comics exclusively to the comic book specialty market. Diamond will also continue to handle distribution of graphic novels, books, and other merchandise to the mass market in the UK.
"Our relationship with Diamond is extremely important, and one that we plan to continue to grow, and we thank them for the many successes they've helped us achieve in the book market up to now," addedGreg Goldstein, President and COO, IDW Publishing. "Between our solid connection with Diamond and now with the addition of PRHPS onboard, we're excited by the prospect of attracting brand new readers and engaging the next generation of comic fans, wherever they're seeking entertainment."
Diamond President and CEO Steve Geppi commented, "Everyone at Diamond has the highest respect for IDW and we're proud of the success we have helped them achieve. We will continue to work and grow our business with IDW, and all of the publishers we represent, in every possible way."