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DC To Actually Promote Comics On TV

Written by Tim Midura on Sunday, February 04 2018 and posted in News with Benefits

DC To Actually Promote Comics On TV

Any advertising at all is astounding.

Source: ICV2

Warner Bros. must be enjoying those tax cuts as they've seemingly given DC Comics an actual advertising budget as the publisher will promote its upcoming New Age Of DC Heroes. Two 30-second spots will run nationwide with the first spotlighting Damage, The Silencer, Sideways, and The Terrifics, while the second features The Immortal Men, New Challengers, The Curse Of Brimstone, and The Unexpected.

The ads will air on TBS, El Rey, Syfy, Adult Swim, TruTV, and TNT, as well as and the CW app during Arrow, The Flash, DC's Legends of Tomorrow, Supergirl, and Black Lightning. The publisher is also teaming with National CineMedia (NCM) to help retailers run ads in their local movie theatres. Expenses can then be submitted for a reimbursement of up to 50%.

Check out the ad spots below.


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About the Author - Tim Midura

Born in the frozen tundra of Massachusetts, Tim Midura has long possessed a love for comic books and records. After stealing the beard of Zeus and inventing the pizza bagel, a much more heavily tattooed and bearded Tim Midura has finally settled in San Diego. He's the world's first comics journalist who doesn't want to become a comics writer. Find him on twitter, facebook or by email.

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