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DC Comics Abandons Digital Codes And Raises Digital Prices

Written by Tim Midura on Wednesday, May 02 2018 and posted in News with Benefits
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DC Comics Abandons Digital Codes And Raises Digital Prices

Gotta squeeze those dollars from a shrinking fanbase.


Source: DC Comics

As the saying goes, all good things must end. Since January of last year, the standard 20-page $3.99 DC Comics comic came with a download code for a digital copy of the same comic, while the 20-page $2.99 titles didn't.

Now, DC is alleviating any confusion this caused by removing the download code completely with no warning. At least Marvel made an announcement. While certain releases still had the code (Action Comics Special #1), the majority of them do not (Cyborg, Deathstroke, Green Arrow, and Nightwing). 

Simultaneously, DC has raised prices on ComiXology from $2.99 to $3.99. Making both of these moves at the same time is smart on their part though, as this only gives them one PR nightmare as opposed to two if they did both of these move separately. Good attempt.

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