Marvel talks all things digital in their first panel at WonderCon 2012.
No news on the digital front from WonderCon at the Marvel: House of Ideas panel as Marvel did more of a listing of available and soon-to-be-available digital content. There was no live streaming, so this is gathered from the Marvel liveblog.
In attendance for the panel were Director of Communications Arune Singh, SVP of Publishing Tom Brevoort, writer Mark Waid, and Executive Editor Director for Marvel Digital Meda Ryan Penagos.
The panel briefly discussed all the places you could get digital content: Marvel Digital Comics Unlimited (web browser and subsciption based), the Marvel Digital Comics App (iOS, Android, Nook), Infinite Comics (tablets), Marvel AR (smart devices), Marvel podcasts, Twitter, Facebook, GetGlue, and YouTube.
On GetGlue, if you check into the different comics on the site, you will earn a digital sticker you can "collect". There was some talk about the Avengers Alliance game on Facebook.
The big highlight was probably the talk about Marvel ReRevolution which was announced recently at the SXSW event. The first of this initiative is Marvel Infinite Comics which is meant for viewing on tablet-like devices.
2:47 Strommy: This came from looking at a tablet and thinking about how you can do things you can't do on a static page. A coupon for Avengers vs. X-Men Infinite Comic #1 will be in AvX #1, along with a coupon for the main issue itself.
2:49 Strommy: He feels that a digital comic is not fake animation, sound effects, or voice over. Those tools can be used, but those aren't comics. The thing that makes comics, comics, is that you the reader get to control the flow of information. The page turn is still under your control.
During the panel, a few audience members were invited up to read AVX Infinite Comics #1. Seemsd to be a positive experience.
They also went over "Marvel AR" aka. Augmented Reality. This is an app for your smart devices available April 2. In AVS #1, there will be small AR logos in the comic, scanning them will result in different things. Commentary, preliminary art, etc. Sort of like bonus content on a DVD.
The panel ended with a Q&A session.
Source: marvel.com WonderCon liveblog central
Written or Contributed by: sdsichero
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