Thursday, November 27, 2014 • Morning Edition • "At least we're not Bleeding Cool!"

Move Over, My Little Pony! Marvel Presents: SpyGirl!

Written by Jude Terror on Thursday, May 10 2012 and posted in News with Benefits
Move Over, My Little Pony! Marvel Presents: SpyGirl!

Benefit Cosmetics & Marvel Custom Solutions Transform Beauty Bestseller into Comic Book Action Hero!



Get ready for thrills, frills & espionage! Marvel Custom Solutions, the custom publishing division of Marvel Entertainment, and Benefit Cosmetics, the San Francisco beauty brand known for its fun instant beauty solutions, have co-created SpyGal, the FIRST EVER beauty-inspired comic book hero.

SpyGal's wise-cracking, pore-zapping persona was modeled after the POREfessional pore minimizing primer. With over 1 million products sold worldwide, the POREfessional is an international sensation. The POREfessional packaging evokes a vintage female action figure complete with a pore-zapping ray gun and touch-up pro case. She's smooth! She's sexy! She's your secret weapon against pores!

"The superpowers of our bestselling pore minimizer, the POREfessional, created such an international sensation, we knew it was destined for greatness!," explained Julie Bell, EVP Global Marketing at Benefit Cosmetics. "Marvel, the world's top storytellers, helped us bring our action hero SpyGal to life in the first ever beauty-inspired comic book."

Inspired by SpyGal's covert mission to empower women around the world, Marvel and Benefit assembled a dynamic creative team including fan favorite writer James Asmus (Uncanny X-Men, Captain America) and acclaimed artist Phil Noto (Avengers: The Origin, X-Men Origins) to bring SpyGal to life in her collectors' item debut comic book. Together they seamlessly blended the trademark humor of Benefit with the iconic action & drama of Marvel storytelling to create a witty, globe-trotting espionage adventure.

"It's exciting to bring Benefit Cosmetics and Marvel Custom Solutions together for such a historic collaboration," said John Dokes, Marvel SVP of Integrated Sales and Marketing, Publishing and Digital Media. "SpyGal is a dynamic, nuanced hero for a new generation and combining that with the unparalleled storytelling of Marvel brings fans one of the most unique comics they'll read all year."

In addition to pulse-pounding beauty action, this very first issue of SpyGal also delivers an exclusive behind-the-scenes peek into the collaborative process that transformed our globe-trottin', face-savin' secret agent into a comic book hero. Plus, fans can use the FREE Marvel AR app to access video content from the glamorous world of makeup using their smartphone or tablet!

"Marvel and Benefit both know that humor and intelligence can be a heroes' greatest strength, especially when faced with life's modern problems," said Marvel Custom Solutions Editor Bill Rosemann. "SpyGal dispenses justice, beauty tips and witty life advice with an effortless grace, while also grappling with work and dating worries. Can SpyGal ever find Mr. Right...or must she sacrifice romance to the demands of her job helping powerful women spread their influence around the world? Writer James Asmus and artist Phil Noto reveal all in SpyGal #1!"

Packed with intrigue, romance and excitement, this limited edition SpyGal comic is available in May at Benefit counters everywhere. It's undercover...and over the top!



Move Over, My Little Pony! Marvel Presents: SpyGirl!

Move Over, My Little Pony! Marvel Presents: SpyGirl!

Move Over, My Little Pony! Marvel Presents: SpyGirl!

Move Over, My Little Pony! Marvel Presents: SpyGirl!

Move Over, My Little Pony! Marvel Presents: SpyGirl!

ABOUT  MARVEL:
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit www.marvel.com


Source: Press Release
Written or Contributed by: Jude Terror

Help spread the word, loyal readers! Share this story on social media:




Comment without an Outhouse Account using Facebook

We get it. You don't feel like signing up for an Outhouse account, even though it's FREE and EASY! That's okay. You can comment with your Facebook account below and we'll take care of adding it to the stream above. But you really should consider getting a full Outhouse account, which will allow you to quote posts, choose an avatar and sig, and comment on our forums too. If that sounds good to you, sign up for an Outhouse account by clicking here.

Note: while you are welcome to speak your mind freely on any topic, we do ask that you keep discussion civil between each other. Nasty personal attacks against other commenters is strongly discouraged. Thanks!
Help spread the word, loyal readers! Share this story on social media:


About the Author - Jude Terror


Jude Terror is the Webmaster Supreme of The Outhouse and a sarcastic ace reporter dedicated to delivering irreverent comics and entertainment news to The Outhouse's dozens of loyal readers. Driven by a quest for vengeance, Jude Terror taught himself to program and joined The Outhouse. He instantly began working toward his goal of forcing the internet comics community to take itself less seriously and failing miserably.  Ironically, our webmaster, whose website skills know no end, has very little understanding of social networks or how they work.  Regardless, you can find him on Twitter, Facebook, and Tumblr, but would probably have the most luck just emailing him.

 


More articles from Jude Terror
The Outhouse is not responsible for any butthurt incurred by reading this website. All original content copyright the author. Banner by Ali Jaffery - he's available for commission!